Posted on April 20, 2009 by sheconomy
Ashton Kutcher beats CNN to reach 1,000,000 followers first Oprah has over 367,000 followers after just 3 days of Tweeting Domino’s learns the power of social media with a PR crisis Doctors begin tweeting during surgery Twitter users up 131% in March As Social Media and Twitter, specifically, become mainstream, one thing is certain— people [...]
Filed under: Marketing 2.0, Marketing to Women, Social Media, Viral marketing, Web 2.0, Women and the Internet | Tagged: @aplusk, Adweek, Ashton Kutcher, cnn, Domino's, facebook, Kelley Skoloda, Oprah, pr, Social Media, Twitter, youtube | 3 Comments »
Posted on January 31, 2009 by sheconomy
I, like most everyone on the Internet the last couple of days, as well as traditional media, seem to feel the need to rant about PETA’s most recent media blitz. You may or may not be aware that their ad for the Super Bowl has been banned. NBC’s explanation: NBC Universal vice president of advertising [...]
Filed under: Buying Power of Women, Examples of Bad/Good Advertising, Marketing 2.0, Marketing to Single Women, Marketing to Women, Targeting Women, Viral marketing, Web 2.0 | Tagged: Targeting Women, PeTA, Ad Banned, Offensive ad, Super Bowl ads | 4 Comments »
Posted on January 14, 2009 by sheconomy
Online video has revolutionized the way businesses use the internet to advertise, educate and inform their prospects, customers and investors. And delivered properly with the correct message adds up to effective Web 2.0 marketing. I received this J. C. Penny online video via email and Twitter several times before the holidays and sent it out [...]
Filed under: Buying Power of Women, Marketing 2.0, Marketing to Women, Viral marketing | Tagged: j.c. Penny, satchi and Satchi, video online, video online marketing to women, Viral marketing | 4 Comments »
Posted on January 6, 2009 by sheconomy
Tamar Weinberg, a social media enthusiast with a passion for all things tech, has painstakingly put together a collection of posts that started in January 2008 and been collected for the past 12 months. This collection deserves to be bookmarked. The list will provide a great resource for your 2009 online promotional efforts. Best Internet [...]
Filed under: Blogging, Marketing 2.0, Viral marketing | Tagged: online promotions, soc, social marketing 2.0, Social Media, social networking, Viral marketing | 1 Comment »